WIPO / COVID-19 PROPERTY FILING IMPACT

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10-Feb-2022 00:03:13
Innovative enterprises and individuals around the world overcame the disruptions of the COVID-19 pandemic in 2021, driving to record-setting levels the global intellectual property (IP) services of the World Intellectual Property Organization (WIPO) for patents, trademarks, and designs. WIPO

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STORY: WIPO / COVID-19 PROPERTY FILING IMPACT
TRT: 03:13
SOURCE: WIPO
RESTRICTIONS: NONE
LANGUAGE: ENGLISH / NATS

DATELINE: 10 FEBRUARY 2022, GENEVA, SWITZERLAND
SHOTLIST:
10 FEBRUARY 2022, GENEVA, SWITZERLAND

1. Various shots, WIPO building, exterior
2. Wide shot, WIPO officials at dais
3. SOUNDBITE (English) Marco Aleman, Assistant Director-General, World Intellectual Property Organization (WIPO):
“Innovation seems to have defied pandemic disruption. All of our IP global services registered a record number in 2021. IP filings are without any doubt a strong indicator of innovation. In international patent filings, the big story comes from Asia. In 2011, Asia represented 38.5 of international patent filings, while in 2021 it accounted for 54 percent of those filings.”
4. Wide shot, WIPO officials at dais
5. SOUNDBITE (English) Carsten Fink, Chief Economist, World Intellectual Property Organization (WIPO):
“Notably, international patent filings continued to grow in 2020 and 2021 as the global pandemic unfolded and upended economies around the world. And this experience is notably different compared to previous economic crises. During the dot com bubble at the beginning of the century and the Great Recession some twelve years ago, we actually saw quite significant declines in the use of the Patent Cooperation Treaty System.”
6. Wide shot, WIPO officials at dais
7. SOUNDBITE (English) Erik Wilbers, Senior Director, World Intellectual Property Organization (WIPO):
“The percentage that I mentioned to you, of in fact, it's 11% specifically, of biotechnology and pharmaceuticals related domain name cases includes many cases. In fact, where the domain name relates to a trademark that is connected to the attempts by industry to beat back the current pandemic. The COVID pandemic. So, we see that in domain names, cyber squatters are taking advantage of the interest online in finding remedies and cheap options in order to beat back perhaps the pandemic.”
8. Wide shot, WIPO officials at dais
9. Med shot, participant
10. SOUNDBITE (English) Carsten Fink, Chief Economist, World Intellectual Property Organization (WIPO):
“It's probably fair to say that, if anything, the pandemic has probably accelerated, you know, the sort of shift towards Asia simply due to the fact that, I think, overall Asian economies have held up better throughout the pandemic. And I think, you know, that is especially reflected in the 2020 performance. Now, I think it is, of course, part of a longer-term trend. You know, this is what we've seen over the last decade, more than a decade, in fact. You know, if in five years when we look at this trend, you know, whether we see that, you know, the pandemic made a difference in terms of accelerating that, I don't know. But certainly, I think from the information that we have, it's you know, if anything, I would say it has accelerated it, but certainly, the trend continues.”
11. Wide shot, WIPO building, exterior

STORYLINE:
Innovative enterprises and individuals around the world overcame the disruptions of the COVID-19 pandemic in 2021, driving to record-setting levels the global intellectual property (IP) services of the World Intellectual Property Organization (WIPO) for patents, trademarks, and designs.

International patent applications filed via WIPO’s Patent Cooperation Treaty, a widely used metric for measuring innovative activity, grew by 0.9% in 2021 to reach 277,500 applications – the highest-ever level.

Asia manifested its lead as the largest origin of international patent applications, accounting for 54.1% of all applications in 2021, up from 38.5% in 2011.

WIPO's global trademark (Madrid System for the International Registration of Marks) and design (Hague System for the International Registration of Industrial Designs) filing systems, used to protect and promote brands and the look and feel of products like mobile phones, each notched double-digit growth to mark new records as did WIPO's anti-cybersquatting and arbitration and mediation activities.

IP filing activity has grown during the global pandemic, even during the 2020 drop in worldwide economic growth. Innovative activity and globalized operations are increasingly central to many enterprises and are long-term commitments.

Madrid System trademark filings, which reflect new business starts and creation of brands, declined at the height of the pandemic in 2020 but rebounded in 2021 with strong growth in filings originating from France, Germany, the United Kingdom, and the United States.

The strong uptake of international trademarks during 2021 shows how companies seized opportunities for introducing new goods and services as consumer demands shifted and the digitalization of economies accelerated amid the pandemic.
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WIPO
Alternate Title
unifeed220210d
Asset ID
2708373