WHO / COVID-19 UPDATE

Preview Language:   Original
19-Oct-2020 00:04:04
Kim Sledge and the World We Want partnered with World Health Organization (WHO) Foundation to re-record unity anthem “We Are Family” in response to COVID-19 and to focus on global public health needs. WHO

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STORY: WHO / COVID-19 UPDATE
TRT: 4:04
SOURCE: WHO
RESTRICTIONS: NONE
LANGUAGE: ENGLISH /NATS

DATELINE: 19 OCTOBER 2020, GENEVA, SWITZERLAND

SHOTLIST:

1. Wide shot, press room
2. SOUNDBITE (English) Dr Tedros Adhanom Ghebreyesus, Director-General, WHO:
"When hospital capacity is reached and exceeded, it is a very difficult and dangerous situation for both patients and health workers alike. So, it’s important that all governments focus on the fundamentals that help to break the chains of transmission and save both lives and livelihoods. This means active case finding, cluster investigations, isolating all cases, quarantining contacts, ensuring good clinical care, supporting and protecting health workers and protecting the vulnerable."
3. Wide shot, press room
4. SOUNDBITE (English) Dr Tedros Adhanom Ghebreyesus, Director-General, WHO:
"We’re in this for the long haul, but there is hope that if we make smart choices together, we can keep cases down, ensure essential health services continue and children can still go to school. We all have a part to play."
5. Wide shot, press room
6. SOUNDBITE (English) Dr Mike Ryan Executiove Director, Health Emergencies Programme, WHO:
"Too many countries have put an imaginary finishing line, and when they cross this may have decelerated some of their activities."
7. Wide shot, press room
8. SOUNDBITE (English) Dr Mike Ryan Executiove Director, Health Emergencies Programme, WHO:
"So again, there is no right answer. There's no one size fits all. Each of those successful countries has taken the tools, all of the tools, and seen how it can apply those tools within its territory, within its social (inaudible). And then it's followed through on those activities, even when the numbers have got low."
9. Wide shot, press room
10. SOUNDBITE (English) Dr Mike Ryan Executiove Director, Health Emergencies Programme, WHO:
"Let's be plain and honest here. If you are a case or you're someone who's positive, you should be at home in full isolation or in a clinical care facility. If you are a contact of a case, if you know yourself to be having been in contact with a case, you should be in full quarantine at home without contact with other people, or in a third facility and without contact with other people. And that is not so as to imprison people, that is so as to break chains of transmission."
11. Wide shot, press room
12. SOUNDBITE (English) Dr Maria Van Kerkhove, COVID-19 Technical lead, Health Emergencies Programme, WHO:
"And just think to yourself what you've done in the last few days. How many contacts? How many people have you come in contact with in the last few days? That needs to be done if you were to become a case. And that's difficult to do, you have to find all of those contacts and they need to be in quarantine. And that means staying home or being in quarantine in another facility, fully supported by the government and a system there."
13. Wide shot, press room
14. SOUNDBITE (English) Dr Tedros Adhanom Ghebreyesus, Director-General, WHO:
"I am pleased to announce today that now 184 countries have now joined COVAX. The most recent countries joining over the weekend are Ecuador and Uruguay."
15. Wide shot, press room
16. SOUNDBITE (English) Dr Tedros Adhanom Ghebreyesus, Director-General, WHO:
"I am delighted to announce that WHO has the honour of working with Kim Sledge, of the legendary group Sister Sledge, and Natasha Mudhar, founder of the World We Want organization.Together, we are today announcing the start of a new We Are Family campaign to promote global solidarity and collaboration in the face of COVID."
17. Wide shot, press room
18. SOUNDBITE (English) Kim Sledge, American artist, member of the group Sister Sledge:
"I will say first, what it (the song We Are Family) means. It's very personal to me because I have two members of my family, my husband, and my daughter who are physicians who are on the frontline. So, we are family already. The family words are about family, but the world is a family. And those words are calling us together as a family to embrace one another through this time. And I feel that the song itself is one that has been about solidarity. It's about what families do when there's times of crisis.”
19. Wide shot, press room

STORYLINE:

Kim Sledge and the World We Want partnered with World Health Organization (WHO) Foundation to re-record unity anthem “We Are Family” in response to COVID-19 and to focus on global public health needs.

"I am delighted to announce that WHO has the honour of working with Kim Sledge, of the legendary group Sister Sledge, and Natasha Mudhar, founder of the World We Want organization.Together, we are today announcing the start of a new We Are Family campaign to promote global solidarity and collaboration in the face of COVID," WHO’s Director-General Dr Tedros Adhanom Ghebreyesus said at a press conference on Monday (19 Oct) in Geneva.

Special edition cover of the classic song “We Are Family’ will be accompanied by a worldwide viral video starring celebrities, frontline health heroes, leaders and members of the public singing together in a show of solidarity and support for addressing present and future global public health needs, including COVID-19.

“The world is a family,” Kim Sledge, member of the group Sister Sledge said in a video call. “And those words are calling us together as a family to embrace one another through this time. And I feel that the song itself is one that has been about solidarity. It's about what families do when there's times of crisis.”

The #WeAreFamily video campaign will invite people worldwide to star in the music video, recording videos of themselves with their close family and friends singing the song and then sharing this on their social media channels. Part of the proceeds from the new song, being released 9 Nov, will be donated to the WHO Foundation to support the response to COVID-19 and promotion and protection of health for people around the world.

In other COVID-19 related updates, Dr Tedros said “I am pleased to announce today that now 184 countries have now joined COVAX. The most recent countries joining over the weekend are Ecuador and Uruguay."

COVAX is one of three pillars of the Access to COVID-19 Tools (ACT) Accelerator, which was launched in April by the WHO, the European Commission and France in response to this pandemic. Bringing together governments, global health organisations, manufacturers, scientists, private sector, civil society and philanthropy, with the aim of providing innovative and equitable access to COVID-19 diagnostics, treatments and vaccines.

The COVAX pillar is focussed on the latter. It is the only truly global solution to this pandemic because it is the only effort to ensure that people in all corners of the world will get access to COVID-19 vaccines once they are available, regardless of their wealth.
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