7 Apr 2010

UN / WORLD HEALTH DAY ADVANCER

World Health Day 2010 focuses on urbanization and health with the campaign “1000 cities – 1000 lives”calling on cities worldwide to open up streets for health activities. WHO / UNAMA

Posted at: April 7, 2010 3:27 pm

Duration: 03:50

Available in: SD

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Full script

STORY: UN / WORLD HEALTH DAY ADVANCER
TRT: 3.50
SOURCE: WHO/ UNAMA
RESTRICTIONS: NONE
LANGUAGE: ENGLISH/ NATS

DATELINE: 7 APRIL 2010, GENEVA, SWITZERLAND/ 7 APRIL 2010, KABUL AFGHANISTAN/ FILE

SHOT LIST:

FILE – WHO – SEPTEMBER 2004, RIO DE JANEIRO, BRAZIL

1.	Various shots, aerial city views
2.	Pan right, shantytown

FILE – WHO – 2004, MANILA, PHILIPPINES

3.	Wide shot, shantytown
4.	Med shot, girls

WHO - 7 APRIL 2010, GENEVA, SWITZERLAND

5.	SOUNDBITE (English) Margaret Chan, World Health Organization Director General:
"In every corner of the world, certain city dwellers suffer, they suffer disproportionately from poor health and these inequities can be traced back to the differences in their social and living conditions. Ladies and gentlemen, cities are growing larger and larger and their populations of the poor are growing larger even faster."

FILE – WHO – UNKNOWN DATE AND LOCATION

6.	Pan left, from highway traffic to person sleeping by the side of the road

WHO - 7 APRIL 2010, GENEVA, SWITZERLAND

7.	SOUNDBITE (English) Margaret Chan, World Health Organization Director General:
"One of the best ways to measure urban harm, is really to look at the gaps in health outcomes between the rich and the poor living in the same cities, sometimes just a few blocks between them."

FILE – WHO – NOVEMBER/ DECEMBER 2009, FREETOWN, SIERRA LEONE

8.	Wide shot, slums
9.	Wide shot, man washing hands at water point in front of house 
10.	Wide shot, city market 
11.	Med shot, woman cooking outdoors

WHO - 7 APRIL 2010, GENEVA, SWITZERLAND

12.	SOUNDBITE (English) Margaret Chan, World Health Organization Director General:
"Most obviously the health consequence of poverty and squalid living conditions are contagious in a city setting. They are detrimental to all city dwellers."

FILE – WHO – SEPTEMBER 2004, RIO DE JANEIRO, BRAZIL

13.	Wide shot, young people playing football

FILE – WHO – APRIL/ MAY 2009, SYDNEY, AUSTRALIA 
14.	Various shots, people riding bicycles in the city

WHO - 7 APRIL 2010, GENEVA, SWITZERLAND

15.	SOUNDBITE (English) Margaret Chan, World Health Organization Director General:
"In developing countries, the best urban governance can help produce 75 years or more of life expectancy but poor urban governance, life expectancy can be as low as 35 years."

UNAMA - UNDATED, KABUL, AFGHANISTAN

16.	Various shots, city views

UNAMA - 7 APRIL 2010, KABUL, AFGHANISTAN

17.	SOUNDBITE (English) Peter Graaff, Country Director of the World Health Organization in Afghanistan:
"People in cities have developed unhealthy diets and a sedentary lifestyle, with little physical activity. City life contributes to a rise in tobacco and illicit drug use. In short, lifestyle-related health risks for both the rich and the poor have increased substantially due to urbanization."

UNAMA - UNDATED, KABUL, AFGHANISTAN

18.	Various shots, city views

UNAMA - 7 APRIL 2010, KABUL, AFGHANISTAN

19.	SOUNDBITE (English) Peter Graaff, Country Director of the World Health Organization in Afghanistan:
"Since the health conditions in urban slum especially require urgent attention, WHO urges city planners, our United Nations partners, civil society and community leaders to work together and to pool their resources – and by that I mean their human capital predominantly - the resources and efforts to improve health and quality of life in order to reduce health inequity in urban slums."

WHO – RECENT – UNKNOWN LOCATIONS

20.	Various shots, PSA

STORYLINE:

Marking World Health Day 2010, the World Health Organization (WHO) today (7 April) issued five calls to action to build a healthy and safe urban environment.

The five include, promoting urban planning for healthy behaviors and safety; improving urban living conditions; ensuring participatory urban governance; building inclusive cities that are accessible and age-friendly; and making urban areas resilient to emergencies and disasters.

SOUNDBITE (English) Margaret Chan, World Health Organization Director General:
"In every corner of the world, certain city dwellers suffer, they suffer disproportionately from poor health and these inequities can be traced back to the differences in their social and living conditions. Ladies and gentlemen, cities are growing larger and larger and their populations of the poor are growing larger even faster."

Virtually all population growth over the next 30 years will be in urban areas, signaling that urbanization is here to stay. It is associated with many health challenges related to water, environment, violence and injury, non-communicable diseases (NCDs) and their risk factors like tobacco use, unhealthy diets, physical inactivity, harmful use of alcohol as well as the risks associated with disease outbreaks.

SOUNDBITE (English) Margaret Chan, World Health Organization Director General:
"One of the best ways to measure urban harm, is really to look at the gaps in health outcomes between the rich and the poor living in the same cities, sometimes just a few blocks between them."

Urbanization is a challenge for several reasons.

The urban poor suffer disproportionately from a wide range of diseases and other health problems, and include an increased risk for violence, chronic disease, and for some communicable diseases such as tuberculosis and HIV/AIDS.

SOUNDBITE (English) Margaret Chan, World Health Organization Director General:
"Most obviously the health consequence of poverty and squalid living conditions are contagious in a city setting. They are detrimental to all city dwellers."

The major drivers, or social determinants, of health in urban settings are beyond the health sector, including physical infrastructure, access to social and health services, local governance, and the distribution of income and educational opportunities.

Urban planning can promote healthy behaviors and safety through investment in active transport, designing areas to promote physical activity and passing regulatory controls on tobacco and food safety. Improving urban living conditions in the areas of housing, water and sanitation will go a long way to mitigating health risks. Building inclusive cities that are accessible and age-friendly will benefit all urban residents.

SOUNDBITE (English) Margaret Chan, World Health Organization Director General:
"In developing countries, the best urban governance can help produce 75 years or more of life expectancy but poor urban governance, life expectancy can be as low as 35 years."

Such actions do not necessarily require additional funding, but commitment to redirect resources to priority interventions, thereby achieving greater efficiency.

Afghanistan joined World Health Day today with efforts being stepped up to address urban health issues and keep safe drinking water and underground water free from contamination.
 
This year health-related events and activities take place in six cities (Kabul, Jalalabad, Kandahar, Herat, Kunduz and Mazar-i-Sharif) as people and organizations join the World Health Organization's campaign "1000 cities 1000 lives".

SOUNDBITE (English) Peter Graaff, Country Director of the World Health Organization in Afghanistan:
"People in cities have developed unhealthy diets and a sedentary lifestyle, with little physical activity. City life contributes to a rise in tobacco and illicit drug use. In short, lifestyle-related health risks for both the rich and the poor have increased substantially due to urbanization."

WHO in Afghanistan set its priorities for 2010 at the beginning of this year to include a number of key areas: The Disease Early Warning System, a communicable disease surveillance system with laboratory support, will be expanded.

WHO will continue its assistance to improve immunization coverage against six vaccine preventable diseases.

SOUNDBITE (English) Peter Graaff, Country Director of the World Health Organization in Afghanistan:
"Since the health conditions in urban slum especially require urgent attention, WHO urges city planners, our United Nations partners, civil society and community leaders to work together and to pool their resources – and by that I mean their human capital predominantly - the resources and efforts to improve health and quality of life in order to reduce health inequity in urban slums."

Training will be conducted for 500 surveillance focal points and the capacity of the Central Public Health Laboratory at the Afghan Public Health Institute will be further enhanced; WHO will assist in developing a comprehensive multi-year plan for 2011-2015. Polio eradication will remain a top priority for 2010, particularly in the Southern part of the country.