Comedy campaign is no laughing matter

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The risks children face using digital devices are central to a new campaign entitled 'Stand Up Mobile'. © UNICEF/NYHQ2011-2000/LeMoyne

Comedy skits by renowned comedians in Latin America that highlight the risks children face using digital devices are central to a new campaign entitled 'Stand Up Mobile'.

That's according to Stefan Stefansson, Regional Chief of Partnerships for the UN Children's Fund (UNICEF) in Latin America and the Caribbean.

Working together with network provider GSMA and television channel Comedy Central, the campaign hopes to use real-life situations as a tool to raise awareness about vulnerabilities.

Siobhán Garside asked Mr Stefansson more details about the campaign.

Duration: 3’27″

Filed under Today's Features.
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