Gear shift needed to reduce road traffic deaths, says WHO

Safety often fails to keep up with road-building in fast-developing countries, WHO says. Photo: IRIN/Reena Gurung

"Appalling numbers" of children die on the roads but the World Health Organization (WHO) believes it may have found a way to tackle this "man-made disaster", it announced Monday.

The UN agency's #SaveKidsLives campaign to reduce road accidents – which claim 186,000 children's lives every year – centres on a 10-point action plan.

It's aimed at all governments but particularly fast-developing low and middle-income countries where 95 per cent of road traffic fatalities among children occur, as WHO's Dr Etienne Krug told Daniel Johnson.

Duration: 3’02″

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