A campaign to inform public about biodiversity targets zoos and aquariums

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A male egret with mating plumage in Mysore Bird Sanctuary, Ranganthittu, India. UN Photo/John Isaac

A campaign has been launched to inform people who visit zoos and aquariums around the world about the importance of biodiversity.

The "Biodiversity is Us" campaign was featured at a major UN conference, taking place in Pyeongchang in the Republic of Korea.

Gerald Dick, Executive Director of the World Association of Zoos and Aquariums, says a set of tools for mobile devices has been developed to give advice on how to protect the natural world with daily actions.

"It's also in a little bit of a funny way presenting information about animals. There are games in it. There are quizzes. You can share your tips and actions with your friends on Face book for instance or twitter. So it's also connected to social media. We are supporting social media work as well during this campaign. And then we have some designs also developed which support the whole campaign and are relating to the connectedness between men and animals." (24")

Mr Dick said educational movies have also been produced which will be shown in zoos and aquariums and also available on YouTube.

It is estimated that 700 million people visit zoos and aquariums per year.

Daniel Dickinson, United Nations.

Duration: 1'12"

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