UNESCO joins UNWTO to advance Silk Road tourism development

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Poster, ‘The Silk Roads’ (illustrated by the painter Ikuo Hirayama – UNESCO

The development of a 'Silk Road Heritage Corridors' tourism strategy for Central Asia and China is among the main outcomes of the 3rd UN World Tourism Organization (UNWTO) Silk Road Ministers' Meeting held in Berlin, Germany on 6 March 2013.

With the support of the International Trade Show -ITB Berlin, the 3rd Silk Road Ministers' Meeting brought together Ministers and Vice Ministers of Tourism from over 20 Silk Road countries and international experts to discuss how to join forces to further raise the profile of Silk Road tourism, while safeguarding its exceptional heritage sites and intangible cultural heritage.

The event was the ideal backdrop for the announcement of the new joint UNWTO/UNESCO 'Silk Road Heritage Corridors' tourism strategy project, which will commence in 2013 with the support of UNESCO Netherlands Funds-in-Trust.

The Meeting emphasized the importance of collaboration between Ministries of Tourism and Ministries of Culture in managing heritage effectively and sustainably. It also underscored the importance of engaging the local community and stakeholders in building levels of coordination and dialogue. Community involvement in this framework was highlighted as a key element in fighting poverty and supporting the UN Millennium Development Goals (MDGs).

The Silk Road is a great East to West trade route and vehicle for cross-culture exchange started in the second century BC.

Donn Bobb, United Nations.

Duration: 1’18″

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