Fashion 4 Development supports African manufacturing

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F4D - Assisting in the achievement of Millennium Development Goals

The fashion industry is putting its best foot forward to boost production in Africa.

Through the Fashion 4 Development (F4D) campaign, the industry is devising creative strategies which promote sustainable economic growth in communities while also supporting the Millennium Development Goals (MDGs).

Franca Sozzani is Editor-In-Chief of Vogue Italia and F4D Goodwill Ambassador.

"Africa can really produce as has been done in China; exactly in the same way. That means to have factories, to have textile industries, to have technicians, to have people that invest."

Sozzani told journalists at the UN on Thursday that through F4D, some European designers, companies or stores will produce "capsule" collections featuring up to seven items produced in African countries.

There are also plans to launch an F4D label for accessories and shoes.

F4D was originally founded in 1996 by former model Bibi Russell, with support from the UN Educational, Scientific and Cultural Organization (UNESCO).

Duration:  12″

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